Pricing

Price is probably your customers� biggest consideration after they find a product they just have to have. You want to make sure that price your products competitively, but that you can also make a profit. Thankfully, your Volusion store comes with lots of options for you to ensure that the price is right.

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Let�s start with the basics: At minimum, you can simply set a plain ol� price in the Basic Product Info section.�

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To go a step beyond, consider adding a Sale Price (and optionally, show the customer how much they�ll save).

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If you want to go all pricing crazy (and who doesn�t from time to time?), you can add options such as Setup costs, Gift Wrapping and even Special Pricing Levels that enable qualifying customers to enjoy additional discounts.�

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Of course, we could go on and on about all of these great ways to tailor your product prices. If you want to learn more about each one, just visit the �Pricing� section of our our Product Settings guide. And for a deeper dive on special pricing levels, check out How to Create Special Discount Prices for Customer and Products .�

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The right price can make or break a sale ... and your profits.�With Volusion, you can factor extra costs into your pricing and set up the occasional sale to get customers charging to your checkout page.