If you advertise your store on Facebook and would like to know how effective your ads are, you can use the Facebook pixel to track conversions, optimize ads, and remarket to your visitors. To take advantage of this feature on your store, download our Facebook Pixel app for free in our App Store app.
Once you've downloaded the app, access it from your Home Screen. From there:
- Paste your Facebook Pixel ID in the field.
- Press Save.
That's literally all there is to it!
The rest, you'll take care of in Facebook. See their documentation for further instruction.